Posted on Aug 20, 2010 by Bill to
Web Development
In an effort to make some websites and applications load faster, some developers may have implemented gzip compression to enable to page to load significantly faster. Be it because of the amount of data that the page displays; i.e. images, text and so on. Although it may be in good practice to enable gzip compression on your website, some may have faced the dilema of their swf videos having trouble playing; especially in the dreaded IE browser.
If you have come across it and decided, “Well maybe I will just remove gzip and save the headache”, then go ahead and enable it once again! There IS a fix!
But first lets see what gzip is exactly. The current definition is as follows: GZip is a compression method often used in web applications and software such as phpBB to improve speed. Most modern browsers support this on-the-fly algorithm. Gzip is also used to compress an archive of files. Higher compression levels, however, will increase server load.
If you have all our swf files in one folder, then go ahead and create an .htaccess file inside that folder with the following:
Options +FollowSymLinks
RewriteEngine on
RewriteRule . - [E=no-gzip:1]
This previous code will only disable gzip for the swf file type. So that there is no compression or cache of the file types. You can also use it on a per folder basis. Of course the .htaccess is only applicable if you are hosted on an apache based server.
With apache just add a .htaccess file with the above commands in it to the folder you’re storing your flowplayer.swf files in that way gzipping will only be disabled for that folder.
If you would like more information about this there’s tons of additional information on the subject via google: http://www.google.com/#hl=en&&sa=X&ei=QnAWTJH0OISdlgfxr-GFDA&ved=0CBEQBSgA&q=htaccess+disable+gzip+swf&spell=1&fp=610e7dd948e54cca
Posted on Aug 17, 2010 by Bill to
Technology Trends
Will the Chinese Economic Daily News be right again? They were the first to report that Apple was releasing the first Ipad when others had predicted a netbook. This week the paper announced that Taiwanese companies were working on the production of a new Ipad 2 with a 7 inch screen. The paper reports that [...]
Posted on Aug 13, 2010 by Michelle to
Projects
Known for our background in hotel website design, development and marketing, THAT Agency was sought out to develop and assist with the marketing efforts for The Iron Horse Hotel (www.theironhorsehotel.com), a boutique hotel located in the heart of downtown Milwaukee. THAT Agency took the vision of the client, applied search engine optimization recommendations and developed [...]
Posted on Aug 11, 2010 by Rick to
General
With all the hub-bub around social media, I thought it was time to put together some social media statistics for 2010. The following social media statistics mostly show a snapshot of the current major players in social media at this time with a little nonsensical commentary from me.
FaceBook Statistics
Facebook continues to be one the fastest [...]
Posted on Aug 3, 2010 by Michelle to
Projects
The Marriott hotel approached THAT Agency to design and develop a new online presence for one of their on-property nightclubs, Club Safari in Palm Beach Gardens, Florida (www.clubsafaripbg.com). As a long standing nightclub in Palm Beach County, the club wanted to refresh their website look and feel, as well as offer some additional functionality to [...]
Posted on Jul 26, 2010 by Michelle to
Projects
Scozia Insurance approached THAT Agency to design and develop a new online presence for their website (www.scoziainsurance.com). The main goal for the website was associate an emotion to the insurance business, so that visitors of the website would have an emotional response tied to their visit, which would in turn, result to a policy. This [...]
Posted on Jul 16, 2010 by Michelle to
General
THAT Agency hit the mark with the New York Junior Tennis League’s new website. In designing and developing the new website (www.nyjtl.org), THAT Agency’s main goal was to make a heavily functional site that was clean and attractive to both children and their parents.
Utilizing web 2.0 standards and a primary color scheme, THAT Agency was [...]
Posted on Jun 30, 2010 by Michelle to
Projects
Referred to THAT Agency by MakeaChangeToday.org, WhyWeight.org contracted THAT Agency to develop their website. The website was built around a content management system, allowing the client to manage the website’s content, as well as integrated lengthy testimonial videos.
Posted on Jun 9, 2010 by Rick to
Web Marketing
The B2B marketers in the room may want to check-out LinkedIn’s ad platform DirectAds if you haven’t done so already. LinkedIn DirectAds is not a new platform but is one that most in the B2B world either don’t talk much about or just haven’t done much with. Today, I want to do a quick overview [...]
Posted on May 25, 2010 by Rick to
SEO
Press release marketing can be a pretty good strategy for building links if the application is correct. However, determining the effectiveness of these campaigns is not always cut and dry.
Setting Expectations with Press Release Marketing Campaigns
Let’s face it, not every press release that you put our is going to hit the front page of the [...]