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8 Things We Know About Social Media Marketing (That You Probably Don’t)

1. Facebook has recently cracked on News Feed posts from brands that they consider “overly promotional.” If you’ve seen the organic reach numbers on your brand’s page take a dip, this is likely the reason. We have identified several ways for brands to continue getting their content noticed, without the obvious option of paying for […]

How To Get More Email Signups With Facebook: A Quick Guide

Email subscribers have long been one of the most valuable categories of soft leads. With just a bit of push, they can certainly transition from leads to customers quickly, but the question of how to boost those email subscribers is a continual problem. Many have looked to social media outlets like Facebook to help generate […]

How to Get Better Engagement With Facebook Videos

Have you noticed more videos popping up in your Facebook news feed recently? Video is being used by savvy social media marketers (including us) now more than ever, and we believe we are on to something. We have seen firsthand how videos shared directly to Facebook’s news feed get more organic reach. With that said, […]

THAT Agency Launches New Website for Natura Wines

West Palm Beach, FL- Natura Wines, produced by Emiliana Organic Vineyards, the world’s leading organic winery, recently hired THAT Agency to design, develop and market its new website. Seeking a design that’s clean, bright, and modern, Natura Wines hired THAT Agency due to their website design services and digital marketing expertise. THAT Agency delivered with […]

10 SEO Tips for URL Structure

As a full service digital marketing agency, THAT Agency is responsible for knowing all there is to know about SEO, SEM, web design and more. Through our research of the latest digital marketing trends we learn a lot of tips and tricks that we can then share with our clients. Whether you are having trouble […]

Combine SEO & PPC Efforts: 4 Main Benefits

While not everyone utilizes the shared remunerations of Search Engine Optimization (SEO) and Paid Search (PPC) strategies, they are actually quite similar in practice. As the search results continue to evolve, we’ve been seeing a lot of changes with regards to how SEO and PPC results are shown in the Search Engine Results Page (or […]

Facebook Launches Product Ads

Facebook has announced the launch of Product Ads, a mobile-friendly ad format that allows retailers to promote their products through ads. We’ve already seen how successful some brands have been with Google Shopping. These ads appeal to consumers who have previously shown high purchase intent, and they’ve worked well in driving conversions in many cases. […]

THAT Agency Creates Virtual Game to Promote New Warsteiner Packaging

West Palm Beach, FL- Warsteiner, Germany’s largest privately owned beer brewery and longtime client of THAT Agency, recently rolled out a branding refresh that includes a new logo and packaging. To promote its new brand elements, Warsteiner appointed THAT Agency to design, develop and market a virtual game, named Pilsener Pursuit. Pilsener Pursuit takes players […]