These days, companies pour an incredible amount of money into designing, redesigning, and improving their websites. The problem with laying down a sacrosanct list of web design tips is that website beauty and even functionality is in the eye of the beholder.
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Tags: web design tips
THAT Agency was contacted to create a new web presence for Dale Construction. Contracted for their portfolio of design work, THAT Agency gave to old website for www.daleconstruction.org a much needed face lift. Specializing in high-end custom homes, Dale Construction wanted a site that not only reflected their work, but showcased it.
The new site utilizes large imagery and bold colors to allow their work to tell the story. The website is backed by a content management system (CMS), which gives Dale Construction complete control over their website and the content and images within.
Considering how competitive the Internet store business is, ecommerce websites have to establish a distinct identity to achieve success. Among the various factors that can help in making this happen are ecommerce website designs and site navigation.
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Tags: commerce web site design, ecommerce website designs, ecommerce websites
Social media trends indicate that online marketing is set to undergo a dramatic makeover. Businesses are increasingly integrating social networking websites into their marketing strategy. A recent study conducted by the Association of National Advertisers (a representative body of American marketers) revealed that 26% of marketers found trends in social media taking it towards further growth.
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Tags: social media marketing, trends
The distinction between our physical and virtual lives continues to blur at an amazing pace, as reflected in the social media statistics for 2009. While analyzing statistics, however, it is important to remember that numbers by themselves are meaningless. They become meaningful when these numbers are used to delineate trends. Most statistics show that 2009 is the year for social media. People are using sites such as Twitter, Facebook and Linked In more and more as their first option to connect with the world around them.
According to the social media marketing statistics for 2009 analyzed by Neilsen Online, social networks and blogs beat other online activity, including personal email, to become the 4th most popular online activity. While 67% of the global online population visit member communities, the time spent on social media sites now accounts for almost 10% of all internet time (Nielson Online, March 2009).
Let us look at the social media statistics for 2009 for some of the most popular social networking sites to further understand the emerging trends:
Although all these figures appear staggering, no single metric can really give a true picture of what trends one should expect through the rest of the year and into 2010. For a clearer picture, one needs to analyze various aspects, such as the retention rate, time spent on the site, what the users actually do on the site, etc. to get the true picture of the social media marketing statistics.
Update: 2010 Social Media Statistics
Tags: social media marketing statistics, social media statistics
It is no secret that the online world can change dramatically in a matter of months. It is up to you to keep your ear to the ground so you can pick up all of the latest trends and know what is hot before it becomes old hat. One of the best ways to accomplish this task is to keep an eye on social networking statistics.
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Selecting appropriate web site color is critical, as it increases readability, makes the navigation clearer and spurs emotions that may impact the popularity of a site. A study commissioned by RightNow Technologies and conducted by YouGov Plc in end 2007 indicates that trouble in searching for information related to products and delivery frustrates consumers, resulting in them abandoning the shopping cart.
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Tags: Page Layout, site color scheme, website color, website color theme
There is no doubt that the world of website creation is complicated. Even back in the day when almost everyone was using Microsoft’s Internet Explorer, you still had several old versions floating around with one version supporting one plug-in and another browser not.
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Tags: Progressive Enhancement
It truly boggles the mind to think about how complex our online world has become in just a few short years. A brand, as recent examples with Kentucky Fried Chicken and Motrin prove, can suddenly be flooded with negative publicity and feedback all due to the giant sounding board that is the Internet.
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Tags: reputation management
The battle between web programming languages, such as .Net vs. PHP, has been raging for sometime. Each programming language has its own pros and cons and all languages have a fixed shelf life – they are launched, they take the market by storm for a time and then are replaced by a newer language. Let us look at two of the most popular web programming languages more closely – the .net language and PHP language.
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Tags: net language, net vs php, php language