WEST PALM BEACH, FL, February 19, 2008- Leading Florida web design firm, THAT Agency, recently designed and developed the website for SportsNutrition.com, a source of fitness and wellness supplements and an authority of sports nutrition. The site provides visitors a precise and efficient tool to browse, locate, and purchase products online.

The website features a complete, custom ecommerce solution that allow visitors to search product inventory, preview products prior to purchase, use and purchase e-coupons and gift certificates, and "e;email a friend"e;, an option for customers wanting to alert someone they know of a specific item. SportsNutrition.com is now an extensive and easily navigable utility for obtaining nutritional supplements and exploring other options to leading a healthier life.

Not only did THAT Agency answer Sports Nutrition's ecommerce needs, they also developed custom menus and a shopping cart to further facilitate navigation. Inventory tracking and drop shipping support were integrated to alleviate unnecessary hassles for Sports Nutrition as well as enhance their clients' overall web experience. And to achieve a better understanding of whom and how many visit their website, THAT Agency employed the services of Google Analytics.

"For SportsNutrition.com, we developed an ecommerce website that allows its customers to find exactly what they need and also peruse other products of interest. The website is a fusion of functionality and increased conversion sales," said THAT Agency President, Bill Teubner.

About THAT Agency:

THAT Agency is a full service web solutions and advertising agency. They offer services such as design, web development, site translation, software development, pay per click advertising management, search engine optimization, and social media marketing. THAT Agency works with companies both small and large, boasting Sol Melia Resorts and Masonite Doors among its client list. THAT Agency can be contacted at 561-832-6262, or at their website www.THATAgency.com.