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Custom Copy Writing Blog

How to Deliver the Wow Factor: The 4 P’s

Copywriting is, in most cases, the art of writing cogently for promotional purposes. According to Copyblogger’s “Copywriting 101,” “copywriting involves strategically writing words that promote a person, product, business, opinion, or idea, with the ultimate intentio...

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Copywriting

Do you remember that saying, "a man is only as good as his word." Well, that same logic applies to Web copy. Whether its website copywriting, SEO copywriting, or any other strain of creative copywriting, the resulting message is the first voice a potential customer will associate to your company or brand. It should be clear, concise and, the language, vibrant.

THAT Agency's team of website copywriters are wordsmiths with the belief that your message is what ultimately defines your business.

Our Creative Copywriting services include:

SEO Copywriting

Our SEO copywriting services hinge on the precise fusion of brand-relevant keywords and engaging copy. By weaving carefully researched and selected keywords within your message, we can leverage your positioning across the major search engines. The process is considered an art form and a practice that, if perfected, can have tremendous influence over your search engine rankings.

We create clean and energetic SEO copy for:

  • On-site content – for both body copy and interface design.
  • Press releases – often a significant source of material for websites, newspapers, radio stations, and other medias
  • Blogs and Web editorials
  • and for many other advertising and branding applications on and off the Web

Web Copywriting

The product of smart, innovative copywriting—THAT Agency's Web Copywriting services are fueled by a team of creative minds with a knack for words. We provide solutions for online editorial publication and have experience writing for a number of industries.

Our services extend to website copywriting, as well. Our team of website content writers has the experience, a passion for the craft, and an extensive lexicon, allowing them to fill our clients' pages with bright language and lush imagery.

Copyediting

Typographical errors; careless grammar, punctuation, repetition, and sentence structure; and other inconsistencies have the potential to subtract from an otherwise-powerful message. THAT Agency's copyediting service proofreads and copyedits your website's content to ensure your presence on the Web is clean, clear and professional.

Our website copywriters not only have the experience writing content for the Web, but also spot and ad copywriting for traditional medias—a level of diversity you should expect from your Web design and online marketing firm. We agree, you can't afford to sacrifice your message; in some cases it's the only voice you have.

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